WHETHER you’re giving it as a gift or treating yourself there are several good reasons for scooping up the Entertainer 2017 – several thousand of them in fact.
ENTERTAINER YOURSELF: Get Dubai & UAE deals in your pocket with the 2017 apps, including Raffles Dubai (left)
And if, like us, you’ve been a heavy user of the app version of the region’s most powerful buy one get one free deals provider you’ll realise just how much you’ve saved in the past year.
Take a look back over some of the MustDoDubai.com reviews from the past year and you’ll see we’ve been plundering the app - and discovering some great dining as well as days out.
For one of the great thing the Entertainer does is encourage us residents to try out new places to eat, drink and have fun. We’ve found some of the best and hidden brunches, heroic pizzas, cool coffee shops and irresistible restaurants thanks to suggestions served up by app searches.
The Entertainer has always been a great notion; the app makes it brilliant in reality. And thousands of residents – and visiting tourists keen to make their trip more budget-friendly - agree.
The app was launched in 2014 with phenomenal results. For the first time, customers were given the choice of purchasing a book or app, with 13 per cent converting to digital in the inaugural year. In 2015, conversion grew to 45 per cent and in 2016 more than 85 per cent of Entertainer customers chose the app.
Since launching the 2017 products on October 26, 99.4 per cent of Entertainer purchases have been digital.
For one of the great thing the Entertainer does is encourage us residents to try out new places to eat, drink and have fun. We’ve found some of the best and hidden brunches, heroic pizzas, cool coffee shops and irresistible restaurants thanks to suggestions served up by app searches.
The Entertainer has always been a great notion; the app makes it brilliant in reality. And thousands of residents – and visiting tourists keen to make their trip more budget-friendly - agree.
The app was launched in 2014 with phenomenal results. For the first time, customers were given the choice of purchasing a book or app, with 13 per cent converting to digital in the inaugural year. In 2015, conversion grew to 45 per cent and in 2016 more than 85 per cent of Entertainer customers chose the app.
Since launching the 2017 products on October 26, 99.4 per cent of Entertainer purchases have been digital.
“Today, nine markets are now app-only, with only two books available in the UAE in 2017,” says the company.
In November 2015, the UAE celebrated one million mobile redemptions since the app’s launch.
This year alone, Entertainer customers have redeemed more than four million mobile offers and saved more than AED 500 million.
“The Entertainer’s digital transformation has rapidly expanded the company’s capabilities, which are based on driving relevance and context.
“Invaluable data helps shape and grow the products to better suit consumers’ tastes. Customers can be served offers based on past choices and preferences. New merchants can be added any time throughout the year, and full products can be launched in just a few months.
“The brand’s decision to go digital has opened up tremendous opportunities for growth in the digital marketplace.”
In November 2015, the UAE celebrated one million mobile redemptions since the app’s launch.
This year alone, Entertainer customers have redeemed more than four million mobile offers and saved more than AED 500 million.
“The Entertainer’s digital transformation has rapidly expanded the company’s capabilities, which are based on driving relevance and context.
“Invaluable data helps shape and grow the products to better suit consumers’ tastes. Customers can be served offers based on past choices and preferences. New merchants can be added any time throughout the year, and full products can be launched in just a few months.
“The brand’s decision to go digital has opened up tremendous opportunities for growth in the digital marketplace.”
BRUNCH BUNCH: More brunch deals than ever before in the 2017 apps, including a Dubai favourite at Dusit Thani
While the books had their place, carting them around just in case you fancied stopping off somewhere for a quick bite wasn’t always convenient.
With the app you can browse for outlets by name, keyword, location and even filter by attributes such as smoking preference, Halal offerings, child-friendly outlets, valet parking and WiFi accessibility.
And with so many new outlets opening or evolving in Dubai and the wider UAE, the app keeps pace with new merchants that couldn’t be added to the print version.
This year, the Entertainer also partnered with the taxi booking service Careem to offer users the option of booking a ride directly through the app.
And in September, the Entertainer introduced an updated user-interface and ‘Smiles’, the brand’s virtual currency system which allows users to earn and spend rewards each time they use the app.
Donna Benton, Founder and Chairman of the Entertainer, is amazed how far her winning idea has evolved.
With the app you can browse for outlets by name, keyword, location and even filter by attributes such as smoking preference, Halal offerings, child-friendly outlets, valet parking and WiFi accessibility.
And with so many new outlets opening or evolving in Dubai and the wider UAE, the app keeps pace with new merchants that couldn’t be added to the print version.
This year, the Entertainer also partnered with the taxi booking service Careem to offer users the option of booking a ride directly through the app.
And in September, the Entertainer introduced an updated user-interface and ‘Smiles’, the brand’s virtual currency system which allows users to earn and spend rewards each time they use the app.
Donna Benton, Founder and Chairman of the Entertainer, is amazed how far her winning idea has evolved.
DEALS MAKER: Donna Benton's Entertainer has saved UAE residents millions of dirhams down the years
“When I printed the first Entertainer book in 2002, I couldn’t have imagined the technological advancements on the horizon,” she says.
“The development of the app launched the brand into the digital and social age, which has been invaluable to both our customers and merchant partners.
“We are constantly working to make the Entertainer experience simple, seamless and rewarding.”
The Entertainer recently launched the 2017 range of products with record-breaking sales on the first day.
As well as offering AED50 off the regular price for a limited time, you can choose Cheers or Body for free when you purchase Dubai 2017, Dubai Fine Dining 2017 or Abu Dhabi 2017.
“This amazing deal is available until November 30 from the Entertainer website or directly through the app,” adds the company.
“The development of the app launched the brand into the digital and social age, which has been invaluable to both our customers and merchant partners.
“We are constantly working to make the Entertainer experience simple, seamless and rewarding.”
The Entertainer recently launched the 2017 range of products with record-breaking sales on the first day.
As well as offering AED50 off the regular price for a limited time, you can choose Cheers or Body for free when you purchase Dubai 2017, Dubai Fine Dining 2017 or Abu Dhabi 2017.
“This amazing deal is available until November 30 from the Entertainer website or directly through the app,” adds the company.
DOUBLE DEALS: DoubleTree by Hilton Dubai - JBR has three restaurants on the app with more in RAK and Al Barsha
The range of products available in the UAE includes Entertainer Dubai, Entertainer Abu Dhabi, Entertainer Dubai Fine Dining, Entertainer Dubai Body, Entertainer Cheers Dubai, Entertainer Abu Dhabi Body and new for 2017, Entertainer Cheers Abu Dhabi, which features two-for-one drinks offers. With more tha 5,500 BOGOF offers for restaurants, cafés, nightspots, attractions, leisure activities, spas, fitness, services and more, the Entertainer delivers at least AED2 million in savings for customers in the UAE.
In 2016, Entertainer members in the UAE will have used in excess of 1.98 million digital offers and saved an average of AED5,955
“Our 2017 products deliver incredible value at the most extensive range of outlets available, giving our customers the opportunity to save money, go out more and spend quality time with friends and loved ones,” adds Donna.
In 2016, Entertainer members in the UAE will have used in excess of 1.98 million digital offers and saved an average of AED5,955
“Our 2017 products deliver incredible value at the most extensive range of outlets available, giving our customers the opportunity to save money, go out more and spend quality time with friends and loved ones,” adds Donna.
DINE AND SAVE: Mekong is one of several Anantara The Palm Dubai Resort outlets in the Entertainer for 2017
Entertainer Dubai 2017 includes more than 2,800 BOGOF offers for casual dining, cafes, nightspots, attractions, leisure activities, retail and services. Top brands include Noodle House, Oregano, Chili’s, Reem Al Bawadi, Papa John’s, Magic Planet, 800 Degrees Pizza, The Els Club, Wild Wadi, plus hundreds more throughout Dubai and the Northern Emirates.
Special Launch App Price: AED 395 | Includes FREE Cheers Dubai 2017 or Dubai Body 2017
Special Launch Book Price: AED 395
Entertainer Dubai Fine Dining 2017 showcases at least 1,000 BOGOF offers for fine dining restaurants and upmarket bars, including renowned names such as The Scene, Loca, BiCE, 360°, Seafire The Meat Co. Dubai Fine Dining includes access to monthly offers for brunch and theme nights. Bread Street Kitchen & Bar, Yuan and Toko Dubai are among new inclusions.
Special Launch Price: AED 445 | Includes FREE Cheers Dubai 2017 or Dubai Body 2017
Entertainer Cheers Dubai 2017 features 1,100-plus BOGOF offers exclusively redeemable on drinks at city bars and restaurants, including Q43, Brunswick Sports Club, The Observatory, Barasti, Lock Stock & Barrel, Left Bank and Jamie’s Italian.
Special Launch Price: AED 245 | FREE with purchase of Dubai 2017 and Dubai Fine Dining 2017
Customers must be of legal drinking age (21 years) and non-Muslim to purchase.
Entertainer Dubai Body 2017 features over 1,100 Buy One Get One Free beauty & fitness offers including massages, facials, manicures, fitness classes, teeth whitening, beach passes and more! Save thousands with offers from brands including Anantara Spa the Palm, Tips & Toes, Dreamworks, Clarin’s Spa, Heavenly Spa by Westin, Jacques La Coupe, Dermalogica, Gold’s Gym and many more. Offers can be redeemed with a friend, or you can pay for your first treatment/visit and get the second free at a later date.
Special Launch Price: AED 295 | FREE with purchase of Dubai 2017 and Dubai Fine Dining 2017
Entertainer Abu Dhabi 2017 features more than 1,450 exciting BOGOF offers for casual restaurants, fine dining, cafes, attractions, leisure activities, retail and services in Abu Dhabi & Al Ain. Top brands include Chamas, Bentley, Chili’s, Dunkin Donuts, Ferrari World, Papa John’s, The Meat Co, Sumo Sushi & Bento, Yas Links .
Special Launch Price: AED 345 | Includes FREE Cheers Abu Dhabi 2017 or Abu Dhabi Body 2017
Entertainer Abu Dhabi Body 2017 features more than 750 BOGOF beauty & fitness offers including massages, facials, manicures, fitness classes, beach passes. World-class brands include Heavenly Spa, Talise Spa, Hiltonia Beach Club, Zayna Spa, Esthetic Sense, Fairmont Bab al Bahr. Offers can be redeemed with a friend, or you can pay for your first treatment/visit and get the second free at a later date.
Special Launch Price: AED 195 | FREE with purchase of Abu Dhabi 2017
Entertainer Cheers Abu Dhabi 2017 is the Entertainer’s newest addition to the UAE range, featuring at least 750 BOGOF offers redeemable on drinks at bars and restaurants, including Caramel Restaurant & Lounge, Ray’s Bar, Barfly by Buddha Bar, Prego’s, The Meat Co., Trader Vic’s, PJ O’Reilly’s.
Special Launch Price: AED 195 | FREE with purchase of Abu Dhabi 2017
Customers must be of legal drinking age (21 years) and non-Muslim to purchase.
Special Launch App Price: AED 395 | Includes FREE Cheers Dubai 2017 or Dubai Body 2017
Special Launch Book Price: AED 395
Entertainer Dubai Fine Dining 2017 showcases at least 1,000 BOGOF offers for fine dining restaurants and upmarket bars, including renowned names such as The Scene, Loca, BiCE, 360°, Seafire The Meat Co. Dubai Fine Dining includes access to monthly offers for brunch and theme nights. Bread Street Kitchen & Bar, Yuan and Toko Dubai are among new inclusions.
Special Launch Price: AED 445 | Includes FREE Cheers Dubai 2017 or Dubai Body 2017
Entertainer Cheers Dubai 2017 features 1,100-plus BOGOF offers exclusively redeemable on drinks at city bars and restaurants, including Q43, Brunswick Sports Club, The Observatory, Barasti, Lock Stock & Barrel, Left Bank and Jamie’s Italian.
Special Launch Price: AED 245 | FREE with purchase of Dubai 2017 and Dubai Fine Dining 2017
Customers must be of legal drinking age (21 years) and non-Muslim to purchase.
Entertainer Dubai Body 2017 features over 1,100 Buy One Get One Free beauty & fitness offers including massages, facials, manicures, fitness classes, teeth whitening, beach passes and more! Save thousands with offers from brands including Anantara Spa the Palm, Tips & Toes, Dreamworks, Clarin’s Spa, Heavenly Spa by Westin, Jacques La Coupe, Dermalogica, Gold’s Gym and many more. Offers can be redeemed with a friend, or you can pay for your first treatment/visit and get the second free at a later date.
Special Launch Price: AED 295 | FREE with purchase of Dubai 2017 and Dubai Fine Dining 2017
Entertainer Abu Dhabi 2017 features more than 1,450 exciting BOGOF offers for casual restaurants, fine dining, cafes, attractions, leisure activities, retail and services in Abu Dhabi & Al Ain. Top brands include Chamas, Bentley, Chili’s, Dunkin Donuts, Ferrari World, Papa John’s, The Meat Co, Sumo Sushi & Bento, Yas Links .
Special Launch Price: AED 345 | Includes FREE Cheers Abu Dhabi 2017 or Abu Dhabi Body 2017
Entertainer Abu Dhabi Body 2017 features more than 750 BOGOF beauty & fitness offers including massages, facials, manicures, fitness classes, beach passes. World-class brands include Heavenly Spa, Talise Spa, Hiltonia Beach Club, Zayna Spa, Esthetic Sense, Fairmont Bab al Bahr. Offers can be redeemed with a friend, or you can pay for your first treatment/visit and get the second free at a later date.
Special Launch Price: AED 195 | FREE with purchase of Abu Dhabi 2017
Entertainer Cheers Abu Dhabi 2017 is the Entertainer’s newest addition to the UAE range, featuring at least 750 BOGOF offers redeemable on drinks at bars and restaurants, including Caramel Restaurant & Lounge, Ray’s Bar, Barfly by Buddha Bar, Prego’s, The Meat Co., Trader Vic’s, PJ O’Reilly’s.
Special Launch Price: AED 195 | FREE with purchase of Abu Dhabi 2017
Customers must be of legal drinking age (21 years) and non-Muslim to purchase.
TWO FOR ONE: So many deals, so little time - let the app make it happen for your social life this coming year
DETAILS:
FOUNDED in 2001, today the Entertainer offers 35 products across 40 destinations in 15 countries.
WITH the purchase of any 2017 digital product, Entertainer members will enjoy exclusive access to ‘Hotels Worldwide’, which includes Buy One Night, Get One Free offers at more than 500 hotels across the Middle East, Asia and Africa. Choose from hotels, resorts, hotel apartments, bed & breakfasts and lodges in at least 30 popular destinations including Oman, Fujairah, Jordan, Thailand, Qatar, Lebanon and more.
FOR more info or to buy products, visit the website: www.theentertainerme.com
